Website relaunch recruiter

The challenge

The old site was a heavy WordPress theme with a page builder and a stack of plugins. A page load took more than five seconds on mobile: and candidates are looking at their phones. Keeping track of vacancies meant struggling with a cumbersome screen, so it didn't happen enough. The result: outdated vacancies, few applications via their own site and positions in Google that were declining.

In the meantime, the agency did pay for expensive job vacancy platforms, while its own website yielded almost nothing.

Our approach

We completely replaced the site with a hand-built website: no page builder, no plugins, but a custom vacancy module:

• Hand-built and lightning fast. Bare, clean code without ballast. Each page loads in less than a second, even on a mediocre mobile connection.
• Vacancy module for the team. Posting or adjusting a vacancy now takes two minutes via a simple form: without technical knowledge, without us having to come for it.
• Built for Google. Each vacancy automatically receives JobPosting structured data, so that vacancies appear prominently in the search results and in Google for Jobs.
• Apply in one minute. A short form with only what really matters, including resume upload: no account, no required fields overkill.

The old content was carefully moved with redirects, so that the positions that had been built up in Google were maintained.

Because vacancies are now online the same day and are easier to find, the costs for external vacancy platforms are also falling. The site has changed from a digital brochure to the most important recruitment channel.